The Five Secrets to Running a Low-Overhead, High-Profit, Stress-Free Practice
Margie Smith
Course Description
We became chiropractors to help people. More than ever, the obstacles against us in practice continue to grow. Huge student loan debts...low salaries for associates...difficulty obtaining startup capital...insurance reimbursements at an all-time low...how is a chiropractor supposed to even begin to “make it” in practice today? Here’s how...by learning a simple model that will completely change the way we practice...by running a MicroPractice. Don’t be fooled - “micro” doesn’t mean it’s less of a practice than a traditional chiropractic office. Instead, “micro” refers to the size of the stress associated - which is far less than a traditional practice. Join Dr. Margie Smith as she introduces this practice model and shares the top five ways you can run this low-overhead, stress-free, highly profitable practice today!
Learning Objectives:
Tips to reduce your overhead ASAP
Systems to help implement better collection strategies
Ways to connect better with your community
Systems to help streamline your day-to-day conversations
The traditional model vs. the Micropractice
Traditional model
Owning your own storefront
Hiring your staff
You are your own marketer
Independent Contractor
Cash and insurance payment models
Micropractice
Renting from another chiropractor
Multi-practitioner practice, giving the patient a view of a more established practice
5 Steps to a Successful Micropractice
Automate
“Set it and Forget it”
Paperless Practice
Soap Vault is what I use
Train your Patients
Give the Advice Once
Train Your Patients
Timing is essential, and set boundaries
Give the Advice Once
Don’t waste time
Use your website's “resources” tab
Talk about money
Having Goals linked to money
Payment source on file
Keep Overhead Low
Minimal Employees (preferably zero)
Minimal Marketing
Just be the doctor
Connection
Retention
Referrals
Build Balance within Life
Practice
Family
Social Life
Block Scheduling
Match your markets to your schedule
Build it and they will come!